GPS business

Tracking the World provides GPS business devices designed to track your assets, vehicles, and employees. Check out our wide variety of devices!

Do you own a business with a lot of employees, vehicles, and assets? If you answered yes, it’s time to start thinking about investing in GPS business trackers. GPS trackers are very different than the GPS devices found in cars and phones. Those GPS devices give you directions and help you get from place to place. A GPS tracker, on the other hand, helps you keep track of things like trucks, pallets, containers, etc. You can check the real-time location of different business assets to make sure they are safe, secure, and on-track. A GPS tracker is a great way to monitor efficiency and improve logistics. It can also help keep remote employees safe. Get creative in finding ways to use GPS tracking devices within your business. You will be surprised at the quick return on investment you will see from these trackers.

Tracking Vehicles

A vehicle GPS tracking device can be beneficial in many ways. If you have a fleet of trucks, cars, or vans, installing one of these devices in each one is essential. First, you can pinpoint the location of each vehicle at any time. This can help you better forecast delivery dates and arrival times. It can also help you see inefficiencies in routes. For example, maybe you notice one vehicle tends to spend a lot of time on one highway in a specific area. This data can help you reroute your vehicles so that your drivers spend more time driving and less time in traffic. These devices can also help you monitor your fleet drivers. A GPS tracker can notify users about driver behavior. The device can monitor behaviors, such as harsh braking and accelerating, that could indicate aggressive driving. The device can also provide incident reports. If a vehicle in your fleet gets into an accident, you will be able to learn more about the incident through the tracker, since it has accident reconstruction and analysis capabilities.

A vehicle tracker can be used in many lines of business. For example, farmers can use it to keep tabs on their tractors and other farm machinery. Another example would be a rental car company keeping track of each car to prevent theft.

GPS Business Tracker for Tracking Assets

If your business transports assets, it’s essential that you use GPS trackers. A GPS tracker will help improve your supply chain by allowing users to track containers, pallets, crates, inventories, etc. For example, imagine that you transport containers of fruit from farms. Place a GPS tracking device on each container. Once you do that, you can track the exact location of these containers at any point in their transport journey. From the farm to the truck to the grocery store, the containers will always be accounted for. When a customer/client calls asking for an update on where inventory is, you can easily check and provide them with a quick, accurate answer.

Worried about the devices getting ruined during transport? Have no fear! The AVL-600W GPS tracker is ruggedized and waterproof, meaning it can handle harsh, heavy trucking environments. It is even protected from fuel oils and other hazardous chemicals. Also, these devices use low power consumption. The tracker has a 90-day long standby time with internal batteries.

Employee Safety

Last but not least, investing in personal GPS trackers for remote employees can help them feel safe. Monitor their exact position to ensure safety at remote locations. This is perfect for employees who work night shifts alone at the warehouse or lone security guards. They are also great for truck drivers who spend the majority of their days alone on the road. The personal GPS trackers allow the user to call for help in case of an emergency. They also have person-down alerts, which are helpful if you have an employee working in a dangerous, treacherous environment. All of these features are made to keep your employees safe. You can also set geofence boundaries, which are digital boundaries. If the employee crosses a boundary, you will be alerted. Geofencing is yet another feature that can help you make sure employees are safe and sound exactly where they should be.

Benefits of GPS Business Trackers

As a business, you make a lot of investments to further improve your services and to become more profitable. Purchasing GPS trackers for your vehicles, assets, and employees is one investment will pay off. A GPS business tracker is beneficial for many reasons. First, it can help you keep your employees safe. Next, it can help you track your vehicles and inventory, which can lead to better supply chain management and logistic strategies. Finally, it takes the guesswork out of the transport process. No longer are you left wondering where your containers are or how far away your truck is from its destination. With a GPS tracker, you can instantaneously get the answer to all these questions. GPS tracking devices will give you and your fellow employees peace of mind.

At Tracking the World, we make a variety of different GPS business tracking devices for all types of situations. Our devices are easy to set up, durable, and have long-lasting batteries. We have specific devices for tracking assets, vehicles, and people. For more information about our devices and which ones would work best for your business, contact Tracking the World today. We look forward to partnering with you to help your business be the best it can be!

Photo by Jason Blackeye on Unsplash

The GPS tracking industry is a lucrative but niche business. In order to succeed, you must take several factors into account. These factors are what make GPS business so attractive to entrepreneurs, including the perk of recurring revenue from service subscriptions. Before you dive into the GPS business, though, you will need to take the following steps.

Picking a Niche

Businesses and fleets will benefit from your GPS tracking business, but it is important that you find your niche. The first question you will want to ask yourself is, “Who will be my customers?” Most new entrepreneurs will want to say all people are their customers because that means more profit. Resist going this route. Not everyone needs a GPS tracking system, but going after everyone who does is not good business practice or strategy.

If you try to go after everyone who needs a GPS tracking system, then not all of your customers’ needs will be met well. Your GPS business will flourish more if you can dominate one niche market rather than going after every single GPS tracking customer. When focusing on a niche market, your sales and marketing pitches will be more centered on your ideal customer, which leads to more sales because you are focusing on one need rather than multiple needs.

Pick Your Strategy

Selecting the right strategy is also important. You need to ask yourself, “Will it be a subscription plan?”, “What installation will you provide for the GPS tracking product?”, and “Is GPS monitoring and management of fleets an option?” These questions should be answered toward your ideal customer. You should not try to answer these questions for all conceivable customers as, once again, you do not want to reach every potential customer.

Pick the Right Software

Finding the right software may be one of the most important parts of starting a GPS business. If you do not have the right software then you and your customers cannot track the assets your customers are waiting for. While you could try to create your own software, this is not smart, as it more than likely won’t be able to scale with your company. You will want to find a GPS software partner that offers software that will scale with your company. If you fail to choose the right software partner, then the backbone of your company will fail, which means your whole company will fall apart.

Pick the Right Hardware

Just like finding the right software is important, so is picking the right hardware. You want to make sure that you are picking high-quality hardware. High-quality hardware will benefit both your customers and your business. Devices that are high-quality require less service and maintenance, which will help give you higher margins.

Create the Business

This is an exciting step, as this is when you actually get the business license. There will be a lot of paperwork to fill out, so it is best to hire a lawyer to help you take care of the paperwork. If you want your business to be taken as a serious venture, a lawyer can help you navigate the waters a little better.

Acquire your First Customer

Once you have your business in place – not only meaning you have filed the paperwork, but you have also picked your ideal customer, picked the perfect strategy, and selected the right hardware and software – it is time to get your first customer. In the ideal situation, you should already have a customer or customers in mind before putting your business into place.

After you have gotten your first few customers, it is just a matter of hustle and hard work to make sure your GPS business is successful.

The Key to Success

Like mentioned above, the software is a very key step in making sure your company is successful. After all, the software is what your business is all about. When you are looking for the perfect GPS tracking software, Tracking the World has the perfect solution. Contact us today at 650-692-8100 or



Photo by Helloquence on Unsplash

Photo by Helloquence on Unsplash

GPS trackers can change the way your business runs. Usually, it can be a little tricky to keep track of all of your business’s assets. This is especially true as you start to grow in size. In this article, you will learn the top three reasons you need GPS trackers for your assets.

Save Time with GPS Trackers

When you use GPS trackers for your business assets, you can save a lot of valuable time. Statistics show that on average, 30 percent of all organizations are not aware of what they own and where everything is. Keeping track of everything is almost like having another business in itself. GPS trackers can do all of this for you so you don’t have to. By entering in some information and scanning your assets, you can easily check in on them at any time to know where everything is.

Manage Your Assets Any Time

What’s great about using GPS trackers for your business’s assets is you can check in on your assets any time and from any device. You can use your phone, tablet, or computer to find out everything about your assets and where they are. You will be given real-time information so that you know what’s going on with your company’s assets right this second. When you’re running a business, this is vital, as anything can go wrong at a moment’s notice. Always being in the know with GPS trackers will change the game for you.

You Can Save Money

While you can save time with GPS trackers, you can also save a substantial amount of money. When you are traditionally tracking your business’s assets you can easily miscount or even lose equipment. This means you will have to replace these items and spend money that you shouldn’t be spending. GPS trackers take out the guessing game when you are tracking your assets. They increase efficiency, allow you to keep your money, and potentially help you gain money.


Now you know the top three reasons you need GPS trackers for your assets. Remember they can help you save you valuable time by taking care of the tracking for you. Also, remember that you can manage your assets any time and from any type of smart device. And finally, remember that you can save money since you will have less of a chance of losing your assets. GPS trackers will help keep your assets safe and change the way you run your business. You won’t have to focus on each individual piece of equipment anymore because they will do that for you. When you are running a business, you need to find programs that will help you run your business better, not hinder it. That’s why using GPS trackers for your assets is amazing. They can help your business in many ways while helping you stay on the cheaper side.


GPS tracking for business

In today’s very competitive marketplace, the ability to operate efficiently can make a significant difference in any business’s ability to be successful.  As one of the most effective business tools available, GPS tracking software provides business owners added efficiency in a number ways.

Their Time Equals Your Money

The more your business can achieve in fewer hours, the more profitable and competitive it will be.  With GPS tracking software, dispatchers can easily save time and dollars by having the ability to see where every vehicle in your fleet is at any time—speeding up response times, and optimizing travel routes. Especially for service providers, the ability to make more calls in less time can greatly improve the productivity level of every work day.

Reporting Made Easy

GPS tracking software offers automated reporting options to both speed the pace of business and help you analyze where your money is going.  These reporting options include mileage tracking, monitoring idle time, and route playback.

Asset Protection

As mentioned in our previous post on GPS tracking for loss prevention, GPS tracking devices can greatly improve the chances of recovering stolen property without damage.   The devices, used with GPS tracking software, allow business owners to see the location of their assets, and notify authorities.


Our latest GPS Tracking Software video explains the benefits of launching your own GPS tracking business with our white label GPS tracking software.  With a software license from TrackingTheWorld, you’ll be authorized to offer monthly software subscriptions to your own customers in one of the fastest growing businesses today.

Business owners are increasingly reaching out to GPS tracking dealers for tools to help them operate their businesses more effectively and efficiently.  Our software offers everything  business owners are looking for, including geo-fencing capabilities, street level views, automated reporting options, text alerts and more.

Check out our video to learn more about the many benefits of our software and how you can launch your own GPS tracking software business!



TrackingTheWorld offers distributor agreements, including drop shipping services, for those interested in marketing GPS tracking devices and accessories as part of their own business.  The program allows you to tap your existing  customer base and add quality GPS tracking equipment and accessories to your product lineup.  You’ll have the ability to purchase GPS tracking equipment at wholesale prices, and sell at prices you decide are right for your business.

Click here for our quick online Distributor Application!